Amidst the tide of global economic integration, economic and trade cooperation between China and Kenya continues to scale new heights. Today, our company with Kenya's leading distribution company officially announced the establishment of a long-term strategic partnership, marking a solid step forward in deepening market presence and facilitating product exchanges.
This collaboration stems from mutual recognition of each other's market potential and shared visions for future development. The Chinese enterprise, boasts advanced technologies and rich experience, while Kenya, as an economic hub in East Africa, offers a unique geographical location, vast market space, and growing consumer demand, making it an important destination for Chinese enterprises expanding overseas.
Over the next few years, the two parties plan to deepen cooperation in multiple areas through resource sharing, channel expansion, and brand building. Specifically, this will encompass product localization, market expansion strategies, and after-sales service system improvements to ensure the smooth implementation and continued success of their collaborative projects.
Moreover, both sides expressed their intention to explore cooperation opportunities in digital transformation and sustainable development, jointly addressing global challenges and pushing bilateral economic and trade cooperation to higher levels.
This partnership not only consolidates the traditional friendship between China and Kenya but also embodies the joint efforts of enterprises from both countries to advance together and achieve mutual benefits amidst globalization. In the future, we have every reason to believe that as their cooperation deepens, it will bring tangible benefits to the people of both countries, injecting new momentum into the development of economic and trade relations between China and Kenya.
